Search Engine Marketing (SEM) Training course detail

Description

Search Engine Marketing (SEM) include advancement of the client's brand value existence by means of paid advertising with the help of search engines this course of SEM certification is provided by RCS technologies to gain knowledge in the field of search engines. it is the precise study of PPC, Google AdWords, construct reimbursed commercial expedition, tracking, optimizing, and remarketing. Learners will get a good experience by applying and working on the SEM technology which is needed in the search engine industry.

What will you learn
  • What will you learn in this training course?

    Introduction to Search Engine Marketing Various aspects of the Google AdWords program Choosing the right keywords for advertising campaign Various keyword match types and its significance Familiarizing with the PPC auction model Setting up the ad campaign and the right pricing Structuring the campaign based on various conversion factors Analyzing the performance with the right metrics Creating dynamic ads and split test campaigns Google Display Network and video ad campaigns

  • Who should take up this training?

    Digital Marketing Professionals, Advertising, Analytics and Project Managers, Entrepreneurs and Business Personnel.

  • What are the prerequisites for taking up this SEM training?

    There are no prerequisites for taking up this training.

  • Why should you take up this training

    In today’s digitally-driven economy, it is important for each and every organization to have a digital presence. Google AdWords is the biggest ad platform on the Internet in order to reach out to your target audience. Most of the organizations are already on the Google AdWords platform and a lot of organizations will get on this bandwagon soon. All this creates huge opportunities for professionals who are having the right training in PPC and have earned the Google AdWords Certification. This training will prepare to take up top jobs in the Search Engine Marketing domain.


Key Features
  • 15 Hrs Instructor-led Training 15 Hrs Self-paced Videos 30 Hrs Project Work & Exercises Flexible Schedule 24 x 7 Lifetime Support & Access Certification and Job Assistance

Lessons

  • 0 Lessons

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